MY FINAL MUSIC VIDEO

MY FINAL DIGIPACK

MAGAZINE ADVERTISEMENT

Evaluation 1

Frame 1
This is a medium establishing shot at the beginning of the music video showing the main artist just standing with a discreet smile on his face. You can see the location in the back, clearly being London. This shot appears quiet suddenly and stays up for no longer than 2 seconds just to state that this is the artist and this is what he looks like.

Frame 2
This is a shot of an old bus passing in London and it shows how i manipulated the colour on it and corrected it to just add some creativeness. The shot is a mid establishing shot, showing the bus fully and how it is a large piece of our culture here in London and how the artist being a foreigner has recognised that.

Frame 3
This shot shows the artist from a side angle, playing his bongo on a train showing he isn't ashamed of who he is and his culture. The colour corrector was again used to manipulate the shot in relation to the mood of it, which is funny and quick joyful. We make sure it was brighter and more colourful for this reason.

Frame 4
This shot is of Sophia Romina who featured on the video. It shows a close up establishing shot of her shoulders and above, clearly presenting her face so we can establish what she looks like. The shot focuses mainly on her as she sings the chorus. The colour corrector was again used to brighten her up abit and make her look almost spotless.

Frame 5
This shot shots OiOi Malloy, another member of the band who was not able to make the shoot, so we included shots from the previous video which did not go ahead and was incomplete, 'In The Air Tonight'.
This is a medium establishing shot showing his face and his upper body so we can clearly see who he is and his character. The lady in the frame is his lover, with a green sheet behind them. The shot is taken at a lower angle aswell and is not at eye level.

Frame 6
This shot is a long shot of the artist infront of a colourful wall. The colour corrector was used to brighten the wall as it was originally quite dark. The artist is on the right as we felt the centre is very generic. Being on the right of the frame draws more attention. The artist then disappears and moves to the left of the frame, then to the centre and so on.

Frame 7
This is an extreme close up of the artists eyes. This shot was heavily manipulated with the colour corrector again, to make it brighter and more fiery. A tool was used at this point called 'Earthquake' which makes the shot rumble and move. This added to the funniness and comedic values of the music video.

Frame 8
This shot shows another member of the group, Soury Nasri, who was the main camera man. This shot shows him walking next to a Gorilla statue, and then frozen so the audience can establish who he is and what he looks like. This is a medium establishing shot and the colour corrector was used again to make it even brighter.

Frame 9
This is the last shot of the video, which is of the main motif in the video, the bongo. It is decorated with bananas and other tropical fruit to illustrate the tropical nature and culture of the artists in the video. This shows the audience the artists personality aswell, as it represents what the artists represent, their country and their culture. The shot was not manipulated in any way, as we wanted it to have that original look to it as if it has not been altered.

Evaluation 4 - How did you use media technologies in the construction and research, planning and evaluation stages?

       The main technology that we used in the construction of our project overall were Camera,

Blogger, Mac, Facebook, Youtube, Twitter, Photo Shop and Final Cut Express.

Blogger was used for posting all our research and planning, as a portfolio of our work and progress, along with my evaluation tasks. I found it extremely easy to use and have found it to be an essential part of my project as it allowed me to swiftly edit posts and being my diary it was easy to access.

         This was the Sony handheld camera which we used to film all our footage for our music video and because it was digital it came in very handy. The reason for this was because afterwards we could check our footage and whether we needed to film again, is something wasnt right etc. We found this extremely helpful and it was very easy to use.

  

         The Apple Mac was extremely hard to use at first as I am used to Windows, but after a while it became like a 6th sense and it wasnt hard to use. The power of the Mac is amazing, i could use many applications at the same time and this helped me produce things faster and work quicker. The Mac has all the essential programs on it eg. Photoshop, Final Cut Express etc.

         

         Facebook was used effectively to promote and expose our roughcuts and get some feedback on my video. The social networking site was exceptionally helpful in promoting my video and seeing what others thought of it.

         

         Youtube was the main website which we used to export and expose our video. It was fast and efficient and was a main part of my media project.

         

         Twitter much like Facebook, was used to gain feedback on how to improve my video and how successful it was. I got a lot of exposure and this proved to be successful in helping me improve my video.

         

         Final Cut Express was the main application that I used in my media project and this was used in editing my video and compiling all my footage and material together to create my final music video. It was easy to use with the help of markers which was what I used a lot to make sure everything was in sync. With the variety of effects that were at hand, it made it so easy for myself to become as creative as possible.

         Photoshop was unarguably the hardest application to use and at first i found it extremely difficult to use. It was used for my magazine advertisement and my digipack. Once i got the hang of it, i found it amazing due to the many utilities that it holds and the way in i felt i could be as expressive as possible. Also my partner Samir was extremely helpful as he has some experience with Photoshop and we proved to be a good team.

new artist profile

The name of the artist is now Phillipe Miami Cortez and his band who are referred to as Et Al, like Florence and The Machine. Our artist is of Mexican decent and the other people in band are Soury Nasri and OiOi Malloy, who produce, and are a significant part of the band.

Evaluation 3

Past Students Work Analysis

This music video from a past student at Park High showed a lot of good work and ideas with creative effects and tricks. These are some of the things I found really good.

  The two shots are really well blended together with a mirror effect added to add creativity.

The black and white reflects the narrative and its sad tone and the high angled shot makes the man look powerless and smaller while he is on the floor.

the shot of the two main people as they are separated and you can clearly see distance between them.
a really good shot to show distance and sadness.

Again a great medium shot of the torso upwards of each main person in the music video. this shot shows the distance and the attitudes expressed on each persons face showing sadness.

questionare

Questionnaire

How old are you? (Circle)
11-14
15-17
18-20
21-24
25+

What is your gender? (Circle)
Male
Female

What genre of Music do you listen to? (Circle)
Hip-Hop/Rap
R&B
Pop
Rock
Grime
Indie
Bashment/Reggae
Other

Who would you most likely listen to from these artists? (Circle)
Beyonce
Drake
Jay-Z
Red Hot Chilli Peppers
Adele
Wretch 32
Vybz Kartel
One Direction
Justin Beiber

How do you consume your music? (Circle)
Download (Illegally)
iTunes
Buy from shops (hardcopy)

How much do you spend on music each year? (Circle)
£0-£5
£6-£10
£11-£15
£16-£20
£20+

Have you ever heard of 'Manu Chao - Bongo Bong'?

If not, then check it out. If you have, what do you think about the song?

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michael gondry

Micheal Gondry inspirational work.

Who would produce and distribute your artist?

After doing much research into labels, we found Virgin Records to be the best option as it included the ingredients to help make our artist successful. 

Virgin Records is a British record label founded by English entrepreneur Richard Branson, Simon Draper, and Nik Powell in 1972.

Virgin Records would distribute our artist as the record label is based in the London

and this is the main target as it is the home of the record label. We would officially target 

Mexico and England first as the artist is from Mexico and England is the land of the language

that the artist sings in and is a country of acceptance. This labels has artists who do the same

sort of music and involve themselves with such projects.

schedule

Our original schedule for "In The Air Tonight" was ;

Saturday 13th October - Go to the stage room in our school and film half of the video 4pm-6pm

Monday 15st October - film the rest of the video 4pm-6pm

Wednesday 17th October - record the extras. eg. whole song in extreme close up

Thursday 18th October - film props in my garden. eg. bottles smashing, pictures smashing etc.

Friday 19th October - Start editing 10 - 30

But as the plans changed, so did our schedule, and this became our schedule for "King Of The Bongo" ;

Monday 12th November - Film random things around London as well as half of the video.

Wednesday 14th November - Review on what we have in the Pod and create a skeleton for the video

Monday 19th November - Film the rest of the video back in Central London

Wednesday 21st November - Lip sync of other people in our school

shot list

Samir and I have created a shot list but we want our video to be spontaneous and random to help compliment the comedy genre so we felt we would have a couple main shots. The rest are to be random and creative.

Shot 1 - Close up of artists face
Shot 2 - Shot of bongo
Shot 3 - Shots of Soury Nasri (Another member of band and the camera man and director)
Shot 4 - Long establishing shots of London
Shot 5 - Shot of train
Shot 6 - Shot of Sophia Romina (Featured singer)
Shot 7 - Random Londoners
Shot 8 - Shot of artist infront of colourful wall
Shot 9 - Shots of Maloy The Saveloy (The producer of the band and a member of band)
Shot 10 - Old London bus
Shot 11 - London Bridge
Shot 12 - Shots of students for Lip sync
Shot 13 - Shot of artist of Barclays Bike, a symbol of London.
Shot 14 - Many shots of artist just to establish the main singer in the bang.

locations

Myself and Samir are planning to make the location of our music video in London as this compliments the lyrics of the song as the artist is talking about leaving the jungle for the city. London is a "concrete jungle" and  even though we don't want much of narrative for our music video as we want it to be spontaneous and exciting, we feel with the location being central London, then it shows that the artist left the jungle for another jungle. London is perfect for this song, as London is a city of tradition and modernism, it has everything and nothing cannot be found here.

We filmed a lot of our music video in Embankment and London Bridge. We felt these were ideal locations as they are popular and are central to London.

analysis of the lyrics

Mama was queen of the mombo                                             

Papa was king of the congo

Deep down in the jungle  (London *concrete jungle*)  

i start banging my first bongo  (Banging a bongo)                            

 every monkey like to be in my place instead of me

 because im the king of bongo baby  (bongo)

baby I'm the king of Bongo Bong
I went to the big town  (London)where there is a lot of soundfrom the jungle to the city  (London)looking for a bigger crown
So I play my Boogie  (Banging a bongo)for the people of this citybut they don't go crazy when I'm banging all my boogie  (Banging a bongo)

I'm the

King of the Bongo  (Lip sync and shots of bongo)King of the Bongo bong  (Lip sync and shots of bongo)Hear me when I come, baby  (Lip sync and shots of bongo)King of the Bongo  (Lip sync and shots of bongo)King of the Bongo Bong  (Lip sync and shots of bongo)

Nobody likes to bein my place instead of mecause nobody go crazywhen I'm banging on my boogie  (playing a bongo)
I'm a king without a crownHanging loose in a big town  (London shots)but I'm the king of Bongobut I'm the king of Bongo baby I'm the king of Bongo Bong (Bongo)

King of the Bongo  (Lip sync and shots of bongo)King of the Bongo bong  (Lip sync and shots of bongo)Hear me when I come, baby  (Lip sync and shots of bongo)King of the Bongo  (Lip sync and shots of bongo)King of the Bongo Bong  (Lip sync and shots of bongo)

They said that I'm a clown (shots of artist)making too much dirty soundthey said there is no placefor little monkey in this town
Nobody liked to bein my place instead of mecause nobody go crazywhen I'm banging on my boogie (banging on bongo)I'm the

King of the Bongo  (Lip sync and shots of bongo)King of the Bongo bong  (Lip sync and shots of bongo)Hear me when I come, baby  (Lip sync and shots of bongo)King of the Bongo  (Lip sync and shots of bongo)King of the Bongo Bong  (Lip sync and shots of bongo)

Banging on my bongoall that swing belongs to meI'm so happy there's nobodyin my place instead of me
I'm a king without a crownHanging loose in a big townbut I'm the king of Bongobaby I'm the king of Bongo Bong

King of the Bongo  (Lip sync and shots of bongo)King of the Bongo bong  (Lip sync and shots of bongo)Hear me when I come, baby  (Lip sync and shots of bongo)King of the Bongo  (Lip sync and shots of bongo)King of the Bongo Bong  (Lip sync and shots of bongo) 
Mama was queen of the mambopapa was king of the Congodeep down in a jungleI started banging my first bongo
Every monkey like to bein my place instead of mecause I'm the king of Bongobaby I'm the king of Bongo Bong 
(from here on, ending the song, by establishing the artist with shots of him, the bongo, London and people involved in the production)
Hear me when I come...

As you can see the lyrics are simple and the ides we have for the lyrics are minimal, but this is because myself and Samir have an idea for our video to be improvised and random to complement the comedy genre. We feel by using our imaginations and being creative and spontaneous, our video stands a better chance of being entertaining and successful.